https://mobirise.com/

BIG DATA

"THE STRATEGIC ACTIVE OF THE COMPANIES"

DATA SOURCES

WEB AND SOCIAL MEDIA:

     Clicks on links

     Google searches

     Data on Facebook, Twitter, Instagram, etc.

     Web content (photos, links)

COMMUNICATION BETWEEN DEVICES:

     RFID readings (labels)

     GPS signals 

     Sensors (parking, cashiers, ATMs)

TRANSACTIONS:

     Calls, messages, VOIP

     Billing, card payments, online payments

BIOMETRICS:

     Facial recognition

     Genetic information

GENERATED BY PEOPLE:

     Customer Service recordings

     E-mail

     Medical electronic records


HOW WE USE DATA

INTEGRATE all sources
CLASSIFY information
PREDICT future values
SEGMENT interest groups
ESTABLISH an objective, search; promote loyalty, product launch, survey
DIRECT existing, identified and unknown customers.

BEFORE the campaign we identify opinions, common motivations and objections.
DURING the campaign we identify satisfaction levels, effective solutions, product/service improvement.
AFTER the campaign we design solutions, new products, and new distribution channels. Comprehensive service improvement.

RESULTS

ANTICIPATE customer demands
 DETECT quality of operations
 DISCOVER customer groups with similarities.

Solicitamos su permiso para obtener datos estadísticos de su navegación en esta web, en cumplimiento del Real Decreto-ley 13/2012. Si continúa navegando consideramos que acepta el uso de cookies. OK | Más información